{"componentChunkName":"component---src-pages-audience-campaigns-tsx","path":"/fr/campagnes-daudience/","result":{"data":{"hero":{"childImageSharp":{"gatsbyImageData":{"layout":"constrained","placeholder":{"fallback":"data:image/png;base64,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"},"images":{"fallback":{"src":"/static/897f00dae408a758d1f488c9ae0e10fe/9cc9a/hero.png","srcSet":"/static/897f00dae408a758d1f488c9ae0e10fe/9cc9a/hero.png 536w","sizes":"(min-width: 536px) 536px, 100vw"},"sources":[{"srcSet":"/static/897f00dae408a758d1f488c9ae0e10fe/63156/hero.webp 536w","type":"image/webp","sizes":"(min-width: 536px) 536px, 100vw"}]},"width":536,"height":418}}},"video_poster":{"childImageSharp":{"gatsbyImageData":{"layout":"constrained","placeholder":{"fallback":"data:image/jpeg;base64,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"},"images":{"fallback":{"src":"/static/cc6c81e5263e419cba2c92249bfae1a6/c481b/video_poster.jpg","srcSet":"/static/cc6c81e5263e419cba2c92249bfae1a6/39985/video_poster.jpg 600w,\n/static/cc6c81e5263e419cba2c92249bfae1a6/817f0/video_poster.jpg 1088w,\n/static/cc6c81e5263e419cba2c92249bfae1a6/c481b/video_poster.jpg 1360w","sizes":"(min-width: 1360px) 1360px, 100vw"},"sources":[{"srcSet":"/static/cc6c81e5263e419cba2c92249bfae1a6/7f187/video_poster.webp 600w,\n/static/cc6c81e5263e419cba2c92249bfae1a6/e1132/video_poster.webp 1088w,\n/static/cc6c81e5263e419cba2c92249bfae1a6/e5cc1/video_poster.webp 1360w","type":"image/webp","sizes":"(min-width: 1360px) 1360px, 100vw"}]},"width":1360,"height":764}}},"feature_targeting":{"childImageSharp":{"gatsbyImageData":{"layout":"constrained","placeholder":{"fallback":"data:image/png;base64,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"},"images":{"fallback":{"src":"/static/b55027781943b0bd3c8b14af343afc2d/59646/feature_targeting.png","srcSet":"/static/b55027781943b0bd3c8b14af343afc2d/59646/feature_targeting.png 536w","sizes":"(min-width: 536px) 536px, 100vw"},"sources":[{"srcSet":"/static/b55027781943b0bd3c8b14af343afc2d/1b5e8/feature_targeting.webp 536w","type":"image/webp","sizes":"(min-width: 536px) 536px, 100vw"}]},"width":536,"height":392}}},"feature_delivery":{"childImageSharp":{"gatsbyImageData":{"layout":"constrained","placeholder":{"fallback":"data:image/png;base64,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"},"images":{"fallback":{"src":"/static/0660df25b72e5c532eefabf23da7fde8/99d96/feature_delivery.png","srcSet":"/static/0660df25b72e5c532eefabf23da7fde8/99d96/feature_delivery.png 536w","sizes":"(min-width: 536px) 536px, 100vw"},"sources":[{"srcSet":"/static/0660df25b72e5c532eefabf23da7fde8/74734/feature_delivery.webp 536w","type":"image/webp","sizes":"(min-width: 536px) 536px, 100vw"}]},"width":536,"height":342}}},"feature_revenue":{"childImageSharp":{"gatsbyImageData":{"layout":"constrained","placeholder":{"fallback":"data:image/png;base64,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"},"images":{"fallback":{"src":"/static/8d8dbb9f70433eabfa8068d830ac7aae/ba2f7/feature_revenue.png","srcSet":"/static/8d8dbb9f70433eabfa8068d830ac7aae/ba2f7/feature_revenue.png 536w","sizes":"(min-width: 536px) 536px, 100vw"},"sources":[{"srcSet":"/static/8d8dbb9f70433eabfa8068d830ac7aae/fdb47/feature_revenue.webp 536w","type":"image/webp","sizes":"(min-width: 536px) 536px, 100vw"}]},"width":536,"height":298}}},"featured_post":{"nodes":[{"slug":"saisissez-de-nouvelles-occasions-et-generez-des-revenus-supplementaires-grace-a-audience-campaigns-de-broadsign","id":"cG9zdDo0MjE1OA==","databaseId":42158,"title":"Saisissez de nouvelles occasions et générez des revenus supplémentaires grâce à Audience Campaigns de Broadsign","date":"2024-02-21T11:59:54","nodeType":"Post","language":{"slug":"fr"},"featuredImage":{"node":{"gatsbyImage":{"images":{"sources":[{"srcSet":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/66c03e28bec3ef5c6f4f7fe71ecf36c3/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 180w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/2bbfa3bbf03a15e1fe4f367e61745fa1/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D360%26h%3D166%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 360w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/b74a06a49c6dc85e27d2a1e7ab226e97/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D720%26h%3D333%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 720w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/97c6dddcb30e8b678a59d8049d6aa88a/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D1440%26h%3D665%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 1440w","type":"image/avif","sizes":"(min-width: 720px) 720px, 100vw"},{"srcSet":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/87d78f2a00aac22c788397e0a9a3ec4b/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 180w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/6d136a828e4f990285afe077042ee4aa/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D360%26h%3D166%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 360w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/f0b99843296f9e7b70a2da90490eeca4/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D720%26h%3D333%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 720w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/53ee6da40ccb80e466d34ddde1c7910d/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D1440%26h%3D665%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 1440w","type":"image/webp","sizes":"(min-width: 720px) 720px, 100vw"}],"fallback":{"src":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/0b2a3f78332764eaa832553d38f78a9b/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59","srcSet":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/0b2a3f78332764eaa832553d38f78a9b/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 180w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/a9b4de48b69e9c10c2e2c4b072fb6d0e/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D360%26h%3D166%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 360w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/7bf9c175bf4f133b0730af22df7d7b78/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D720%26h%3D333%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 720w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/60074803cb1e29aef6154747d3407f10/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D1440%26h%3D665%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 1440w","sizes":"(min-width: 720px) 720px, 100vw"}},"layout":"constrained","width":720,"height":333,"placeholder":{"fallback":"data:image/jpg;base64,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"}},"localFile":{"publicURL":"/static/f35289defe8af5e41386f2b9d1ac2934/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg"}}},"author":{"node":{"name":"Kevin Gagnon"}},"categories":{"nodes":[{"id":"dGVybTozMTkz"},{"id":"dGVybToxMDI1Ng=="},{"id":"dGVybToxMDI2MQ=="}]},"tags":{"nodes":[{"id":"dGVybToxMDI0Ng=="},{"id":"dGVybToxMDI2Ng=="},{"id":"dGVybTo3NDY3"},{"id":"dGVybTo3NDM5"}]},"formattedDate":"21 février 2024"},{"slug":"unlock-new-opportunities-and-additional-revenue-with-broadsigns-audience-campaigns","id":"cG9zdDo0MTM5NA==","databaseId":41394,"title":"Unlock new opportunities and additional revenue with Broadsign Audience Campaigns","date":"2024-02-06T08:00:00","nodeType":"Post","language":{"slug":"en"},"featuredImage":{"node":{"gatsbyImage":{"images":{"sources":[{"srcSet":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/66c03e28bec3ef5c6f4f7fe71ecf36c3/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 180w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/2bbfa3bbf03a15e1fe4f367e61745fa1/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D360%26h%3D166%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 360w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/b74a06a49c6dc85e27d2a1e7ab226e97/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D720%26h%3D333%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 720w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/97c6dddcb30e8b678a59d8049d6aa88a/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.avif?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D1440%26h%3D665%26fm%3Davif%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 1440w","type":"image/avif","sizes":"(min-width: 720px) 720px, 100vw"},{"srcSet":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/87d78f2a00aac22c788397e0a9a3ec4b/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 180w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/6d136a828e4f990285afe077042ee4aa/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D360%26h%3D166%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 360w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/f0b99843296f9e7b70a2da90490eeca4/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D720%26h%3D333%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 720w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/53ee6da40ccb80e466d34ddde1c7910d/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.webp?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D1440%26h%3D665%26fm%3Dwebp%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 1440w","type":"image/webp","sizes":"(min-width: 720px) 720px, 100vw"}],"fallback":{"src":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/0b2a3f78332764eaa832553d38f78a9b/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59","srcSet":"/_gatsby/image/8076fe7843271a84645d373876dbaa7b/0b2a3f78332764eaa832553d38f78a9b/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D180%26h%3D83%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 180w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/a9b4de48b69e9c10c2e2c4b072fb6d0e/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D360%26h%3D166%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 360w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/7bf9c175bf4f133b0730af22df7d7b78/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D720%26h%3D333%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 720w,/_gatsby/image/8076fe7843271a84645d373876dbaa7b/60074803cb1e29aef6154747d3407f10/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg?u=https%3A%2F%2Fwriters.broadsign.com%2Fwp-content%2Fuploads%2F2023%2F07%2Fblog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg&a=w%3D1440%26h%3D665%26fm%3Djpg%26q%3D75&cd=436ed2c884151f2545c10b11de726e59 1440w","sizes":"(min-width: 720px) 720px, 100vw"}},"layout":"constrained","width":720,"height":333,"placeholder":{"fallback":"data:image/jpg;base64,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"}},"localFile":{"publicURL":"/static/f35289defe8af5e41386f2b9d1ac2934/blog_Unlock-new-opportunities-and-additional-revenue-with-Broadsigns-DOOH-Ad-Server-scaled.jpg"}}},"author":{"node":{"name":"Juliana Lai"}},"categories":{"nodes":[{"id":"dGVybToyNzUx"},{"id":"dGVybToxNDY="},{"id":"dGVybToyODk4"}]},"tags":{"nodes":[{"id":"dGVybTo2ODAy"},{"id":"dGVybTo3MTcw"},{"id":"dGVybTo3MTYy"},{"id":"dGVybTo2Nzk0"}]},"formattedDate":"6 février 2024"}]}},"pageContext":{"dicoPath":"audience-campaigns","dico":{"key":"fr","homepath":"/fr","lang":"Français","langEN":"French","bookDemo":"Réserver une démonstration","readMore":"Lire plus","seeMore":"En voir plus","nav":{"accessInventory":"Accédez aux stocks de nos partenaires DSP","agencies":"Agences et marques","retailers":"Détaillants","blog":"Blogue","outmoove":"DSP OutMoove","outmooveLogin":"OutMoove par BroadsignDSP OutMoove","measurementAttribution":"Mesures et attribution","audiences":"Public","inventoryMarketplace":"Inventaire","inventoryCatalog":"Catalogue d'inventaire","ourStory":"Notre histoire","broadsignCommunity":"Communauté Broadsign","broadsignPlatform":"Plateforme Broadsign","broadsignPlatformDescription":"Gérez votre entreprise OOH avec notre système automatisé et nos outils de campagnes intelligents, d'opérations de réseau et de publicité programmatique - le tout dans une seule plateforme.","broadsignPlatformTitle":"Aperçu de la plateforme Broadsign","buySide":"Wording missing here","executionChannels":"Canaux d'exécution","howToGetStarted":"Pour commencer","mediaAndCertifications":"Médias et certifications","campaignPlanning":"Gestion de campagnes","localSignageMessaging":"Affichage numérique de messages locaux","contentNetworkManagement":"Gestion du contenu et du réseau","globalProgrammaticSSP":"Plateforme SSP programmatique mondiale","staticOperations":"Campagnes et gestion statiques","audienceCampaigns":"Campagnes d'audience et diffusion d'annonces","contactUs":"Nous rejoindre","customerSpotlights":"Pleins feux sur nos clients","caseStudies":"Études de cas","caseStudiesCTA":"Voir notre catalog","dspPartners":"Partenaires DSP","events":"Événements à venir","ebooksWebinars":"Livres électroniques et webinaires","getAQuote":"Get a quote","getStarted":"Commencer","launchPDOOHCampaign":"Lancez une campagne DOOH programmatique","launchPDOOHCampaignDescription":"Augmentez votre portée omnicanale en livrant un message contextualisé et ciblé avec le DOOH programmatique.","learn":"Apprendre","learnMore":"Apprenez-en plus","readArticle":"Lire l'article","logIn":"Se connecter","mediaOwners":"Propriétaires de médias","more":"More","plans":"Nos forfaits","plansCTA":"Apprenez-en plus","doohMore":"","doohMoreCTA":"","ourPlatform":"Notre Plateforme","platformFeatures":"Éléments de la plateforme","productDocumentation":"Documentation de produits","resourceHub":"Centre de Ressources","resources":"Centre de Ressources","ayudaDocumentationSub":"Broadsign Ayuda","controlDocumentationSub":"Broadsign Control","guaranteedCampaignsDocumentationSub":"Broadsign Direct","publishDocumentationSub":"Broadsign Publish","reachDocumentationSub":"Broadsign Reach","ayudaDocumentationMain":"Opérations statiques","controlDocumentationMain":"Gestion du contenu et du réseau","guaranteedCampaignsDocumentationMain":"Campagnes garanties","publishDocumentationMain":"Affichage numérique de messages locaux","reachDocumentationMain":"Campagnes programmatiques","platformDocumentation":"Documentation de la plateforme","retailTitle":"Lancer un réseau publicitaire en magasin","retailDescription":"Intégrez la publicité en magasin à votre réseau de médias de retail pour créer un parcours omnicanal connecté.","ebookRetailMediaInStoreReport2025":"Retail Media : Rapport sur le magasin 2025","ebookInStoreActivation":"Mise à l'échelle des réseaux d'affichage en magasin","ebookRiseOfRetailMedia":"Débloquer de nouvelles sources de revenus de retail","ebookIncreaseRevenueWithContextualInStoreMedia":"Maximiser les médias contextuels en magasin","eventsCTA":"Voir les événements","retailBlog":"Blog Retail","insightsGuides":"Études et guides","stayConnected":"Restez connecté"},"footer":{"sections":[{"id":"mediaOwners","label":"Pour les propriétaires de médias","links":[{"label":"Plateforme Broadsign","to":"broadsignPlatform"},{"label":"Gestion de campagnes","to":"campaignPlanning"},{"label":"Campagnes d'audience et diffusion d'annonces","to":"audienceCampaigns"},{"label":"Gestion du contenu et du réseau","to":"contentNetworkManagement"},{"label":"Campagnes et gestion statiques","to":"staticOperations"},{"label":"Plateforme SSP programmatique mondiale","to":"globalProgrammaticSSP"},{"label":"Affichage numérique de messages locaux","to":"localSignageMessaging"},{"label":"Nos forfaits","to":"plans"}]},{"id":"verticals","label":"Solutions par industrie","links":[{"label":"Commerce de Détail","to":"verticalRetail"},{"label":"Aéroports","to":"verticalAirports"},{"label":"Banques","to":"verticalBanking"},{"label":"Casinos","to":"verticalCasino"},{"label":"Cinéma","to":"verticalCinema"},{"label":"Stations-services","to":"verticalGasStations"},{"label":"Soins de santé","to":"verticalHealthcare"},{"label":"Hôtel","to":"verticalHotels"},{"label":"Communications internes","to":"verticalInternalCommunications"},{"label":"Extérieur","to":"verticalOutdoor"},{"label":"Centres commerciaux","to":"verticalShoppingMall"},{"label":"Villes intelligentes","to":"verticalSmartCities"},{"label":"Transports","to":"verticalTransit"}]},{"id":"agencies","label":"Pour les marques et agences","links":[{"label":"Lancez une campagne programmatique","to":"launchPDOOHCampaign"},{"label":"DSP OutMoove","to":"outmoove"},{"label":"Partenaires DSP","to":"dspPartners"},{"label":"Inventaire","to":"inventoryMarketplace"},{"label":"Mesures et attribution","to":"measurementAttribution"}]},{"id":"resources","label":"Ressources","links":[{"label":"Blogue","to":"blog"},{"label":"Livres électroniques et webinaires","to":"resources"},{"label":"Documentation de produits","to":"documentation"},{"label":"État des services Broadsign","to":"https://status.broadsign.com/"}]},{"id":"broadsign","label":"Broadsign","links":[{"label":"Qui Sommes-Nous?","to":"whoWeAre"},{"label":"Notre histoire","to":"ourStory"},{"label":"Rejoignez-nous","to":"contact"},{"label":"Carrières","to":"careers"},{"label":"Déclaration de sécurité","to":"securityStatement"},{"label":"Déclaration de durabilité","to":"sustainabilityStatement"}]},{"id":"accounts","label":"Comptes Broadsign","links":[{"label":"Se connecter à la plateforme Broadsign","to":"https://app.broadsign.com/"},{"label":"Se connecter à OutMoove par Broadsign","to":"https://console.outmoove.com/auth/login"},{"label":"Se connecter à la communauté Broadsign","to":"https://broadsign.my.site.com/s/"}]}],"social":{"facebook":{"title":"Donnez-nous un \"Like\" sur Facebook!"},"linkedin":{"title":"Rejoignez-nous sur LinkedIn!"},"x":{"title":"Suivez-nous sur X!"},"youtube":{"title":"Regardez-nous sur Youtube!"}},"privacy":[{"label":"Politique de confidentialité","to":"privacyPolicy"}],"cookiePreferences":"Préférences de cookies"},"forms":{"fieldLabels":{"company":"Compagnie","consent_to_privacy_policy":"En cliquant sur le bouton, vous acceptez la <a href='/fr/politique-de-confidentialite/' target='_blank'>politique de confidentialité de Broadsign</a> ainsi que les <a href='/modalites-d-utilisation-du-site-web/' target='_blank'>Modalités d’utilisation du site web</a>. Vous acceptez également de recevoir des nouvelles, des mises à jour de produits, des annonces d'événements et d'autres communications de Broadsign. Vous pouvez vous désabonner à tout moment.","email":"Adresse électronique de votre entreprise","firstname":"Prénom","vertical":"Industrie/Vertical","jobtitle":"Poste","lastname":"Nom","long_comments":"Comment pouvons-nous vous aider ?","network_size_dropdown":"Taille du réseau","phone":"Téléphone","type__c":"Je suis un(e)...","business_type":"Je suis un(e)...","request_data_access":"Sélectionnez le droit que vous souhaitez exercer :","request_data_access_california":"Sélectionnez le droit que vous souhaitez exercer :","request_data_access_details":"Détails de la demande","request_data_access_subject":"Je soumets ces informations au nom de :","self_attribution_message":"Comment avez-vous entendu parler de nous?","numemployees":"Combien d'employés compte votre compagnie?","data_request_access__location":"Où résidez-vous?"},"glossary":{"251-500 screens":"251-500 écrans","26-50 screens":"26-50 écrans","501+ screens":"501+ écrans","51-250 screens":"51-250 écrans","< 25 screens":"Moins de 25 écrans","Access eBook":"Accéder à l'eBook","Agency":"Agence","Book a Meeting":"","Book a Call":"Book a Call","Brand":"Marque","Business Email":"Adresse électronique de votre entreprise","Company":"Compagnie","DSP - Demand Side Platform":"DSP - Plateforme côté demande","First Name":"Prénom","How can we help you?":"Comment pouvons-nous vous aider ?","How can we help?":"Comment pouvons-nous vous aider ?","I am a...":"Je suis un(e)...","I don't own a network":"Je ne possède pas de réseau","Last Name":"Nom","Media Buyer":"Acheteur(se) de médias","Media Owner":"Propriétaire de médias","Number of screens":"Nombre d'écrans","Phone":"Téléphone","Phone number":"Téléphone","Myself":"Moi-même","My Household":"Mon foyer","California, United States":"Californie, États-Unis","Europe or European Economic Area":"Europe ou Espace Économique Européen","Elsewhere":"Ailleurs","Data Access":"Accès aux données","Data Modification":"Modification des données","Data Deletion":"Suppression de données","Do not Sell my Information":"Ne pas vendre mes informations","Retail & Convenience Store":"Commerce de détail et dépanneurs","Corporate Communications":"Communications internes","Outdoor - Billboard":"Extérieur - Panneau d'affichage","Outdoor - Street Furniture":"Extérieur - Mobilier urbain","Shopping Malls":"Centres commerciaux","Cinema":"Cinéma","Healthcare":"Santé","Hospitality":"Hôtellerie","Transportation":"Transport","Other":"Autre","1-10":"1-10","11-50":"11-50","51-250":"51-250","251-1K":"251-1 000","1K-5K":"1 000-5 000","5K-10K":"5 000-10 000","10K-50K":"10 000-50 000","50K-100K":"50 000-100 000","100K+":"100 000+","How many employees does your company have?":"Combien d'employés compte votre compagnie?"},"locale":"fr","localeName":"French","submits":{"default":"Envoyer","Access eBook":"Accéder à l'eBook","Book a Meeting":"Réservez une rencontre","Book a Call":"Réservez un appel","Book a Discovery Call":"Book a Discovery Call","Book a Strategy Call":"Book a Strategy Call","Download now":"Télécharger","Get in Touch":"Contactez-nous","Get the kit":"Télécharger le kit","Let's Connect":"Faisons équipe","Request a Demo":"Demandez une démonstration","Request a Free Trial":"Demandez un essai gratuit","Request a Quote":"Demander une estimation","Request your Free Trial":"Demandez votre essai gratuit","Get Free Trial":"Demandez un essai gratuit","Get Started":"Commencer","Send Request":"Soumettre la requête","Subscribe":"M'inscrire","Subscribe Now":"M'inscrire","Submit":"Envoyer","Watch webinar":"Visionner le webinaire"},"thankYouMessages":{"default":[{"class":"em","text":"Merci de votre intérêt pour Broadsign !"},{"class":"","text":"Un membre de notre équipe vous contactera sous peu."}],"interest__beintouch":[{"class":"em","text":"Merci pour votre intérêt !"},{"class":"","text":"Un membre de notre équipe prendra contact prochainement pour planifier une réunion."}],"newsletter":[{"class":"","text":"Merci pour votre inscription!"}],"newsletterInsideOOH":[{"class":"","text":"Merci pour votre inscription!"}],"privacyPolicy":[{"class":"em","text":"Merci d'avoir soumis votre requête."},{"class":"","text":"Nous avons bien reçu votre formulaire et allons maintenant commencer le processus de vérification de votre identité et d'évaluation de la demande conformément aux réglementations applicables en matière de confidentialité des données. Nous vous contacterons sous peu pour vous informer du statut de votre demande."}],"systemOnChip":[{"class":"em","text":"Merci de l'intérêt que vous portez à notre solution pour système sur puce!"}]}},"seo":{"title":"Audience campaigns et diffusion d'annonces","description":"Le serveur publicitaire de Broadsign vous offre des outils de ciblage sophistiqués pour aider vos équipes de vente à planifier et vendre des campagnes, à optimiser votre inventaire et à rejoindre votre public cible aux moments les plus opportuns."},"hero":{"overtitle":"Audience campaigns","title":"Saisissez de nouvelles opportunités et générez des revenus supplémentaires","blurb":"Le serveur publicitaire de Broadsign vous offre des outils de ciblage sophistiqués pour aider vos équipes de vente à planifier et vendre des campagnes, à optimiser votre inventaire et à rejoindre votre public cible aux moments les plus opportuns.","videoTitle":"Découvrez comment les campagnes d'audience peuvent élever votre entreprise !","ctaBookCall":"Réservez un appel","ctaDemo":"Demander une démo","ctaPricing":"Découvrir nos forfaits"},"before_after":{"title":"Le ciblage limité et la flexibilité dans les ventes directes sont révolus","before":{"title":"Situation actuelle","list":["Vous manquez des capacités de ciblage pour diffuser des campagnes contextuelles","Vous comptez sur des ventes de dernière minute pour remplir l'inventaire invendu","Vous avez besoin d'efforts administratifs importants pour exécuter des campagnes"]},"after":{"title":"Avec le serveur publicitaire Broadsign","list":["Vous pouvez créer des campagnes en utilisant des déclencheurs d'audience et contextuels tels que l'âge, l'emplacement et la météo","Vous pouvez vendre des campagnes de dernière minute basées sur les impressions, diffusant l'annonce uniquement lorsqu'il y a de la disponibilité","Vous pouvez optimiser la charge de travail de votre équipe des opérations publicitaires, facilitant la réservation de campagnes de dernière minute"]}},"features":{"overtitle":"Cas d'utilisation","title":"Débloquez de nouvelles opportunités avec les campagnes d'audience de Broadsign","feature_targeting":{"overtitle":"Outils de ciblage sophistiqués","title":"Rejoignez le public au moment le plus pertinent","par":"Une marque mondiale de sport et de style de vie lance une nouvelle chaussure et souhaite utiliser l'affichage extérieur numérique pour rejoindre ses clients en déplacement. Les campagnes d'audience leur permettent de cibler leur public cible par tranche d'âge et de cibler les meilleurs environnements pour atteindre leurs clients, comme les salles de sport ou les centres commerciaux."},"feature_delivery":{"overtitle":"Diffusion flexible des campagnes","title":"Dites adieu au contenu de remplissage et aux emplacements ignorés","par":"Un propriétaire de médias se rend compte que 30 % de son inventaire mensuel diffuse du contenu de remplissage, comme des extraits météo et des actualités. Il décide de vendre ces emplacements invendus via Audience Campaigns de Broadsign qui les attribuera à la campagne la plus lucrative. Cela lui permet de générer plus de revenus que s'il le vendait à prix réduit ou diffusait du contenu de remplissage.."},"feature_revenue":{"overtitle":"Optimisation de l'inventaire et des revenus","title":"S'adapte aux budgets de toutes tailles","par":"Une petite entreprise souhaite faire de la publicité sur un écran près de son magasin avec un budget de 10 000 $ par an. La réservation de cette campagne via Audience Campaigns lui permet de diffuser sa publicité au cours des 12 prochains mois uniquement lorsqu'il y a de l'espace, créant ainsi plus de disponibilité pour les campagnes garanties à long terme."}},"lattice":{"title":"Avantages","boxes":[{"id":"money","title":"Monétisez les emplacements de remplissage, invendus ou ignorés","par":"Vendez des campagnes de dernière minute basées sur les impressions pour remplir l'inventaire invendu, afin de monétiser chaque emplacement."},{"id":"report","title":"Exécutez et surveillez vos campagnes en temps réel","par":"Suivez les indicateur de performance (KPIs) pertinents comme les impressions, le budget dépensé et les annonces diffusées sur une plateforme de rapports complète."},{"id":"people","title":"Élargissez votre clientèle","par":"Rendez les campagnes locales plus rentables grâce à une agilité accrue dans les délais d'activation et à une plus grande flexibilité dans la diffusion des campagnes."},{"id":"trigger","title":"Vendez des campagnes de qualité supérieure déclenchées par des données","par":"Ciblez des environnements et des groupes démographiques, et tirez parti des déclencheurs basés sur les moments, comme la météo et les moments financiers."}]},"faq":{"title":"FAQs","list":[{"id":"faq_audience_campaigns_1","q":"Audience Campaigns? De quoi s'agit-il exactement?","a":"Le module Audience Campaigns est accessible via la plateforme Broadsign et permet aux équipes de ventes directes des propriétaires de médias de vendre des campagnes non garanties basées sur les impressions en intégrant le ciblage du public et le ciblage démographique."},{"id":"faq_audience_campaigns_2","q":"Dois-je utiliser les capacités de ciblage pour chaque campagne?","a":"Il n'est pas nécessaire d'inclure des capacités de ciblage dans chaque campagne. Vous pouvez les adapter en fonction des besoins de l'acheteur! Par exemple, certains de nos clients ont commencé par se concentrer sur le remplissage d'emplacements auparavant vides avec des campagnes de moindre budget."},{"id":"faq_audience_campaigns_3","q":"Quel est un exemple de déclencheur contextuel?","a":"La météo et les moments financiers sont deux déclencheurs contextuels offerts dans Audience Campaigns. Par exemple, vous pourriez déclencher une publicité lorsque la température dépasse 20 °C pour toucher les consommateurs susceptibles d'acheter une crème glacée ou un café glacé, ou déclencher une publicité lorsque le prix des bitcoins augmente."},{"id":"faq_audience_campaigns_4","q":"En quoi cela diffère-t-il des campagnes pré-activables?","a":"Ces campagnes ont un objectif d'impressions, ce qui signifie que le rythme sera ajusté en fonction du nombre d'impressions et que la campagne s'arrêtera automatiquement lorsque l'objectif sera atteint."}]},"featuredPost":{"tagline":"En savoir plus sur les campagnes d'audience","title":"Saisissez de nouvelles occasions et générez des revenus supplémentaires grâce à Audience Campaigns de Broadsign","cta":"En savoir plus"},"shin":{"title":"Optimisez votre inventaire pour monétiser vos espaces publicitaires invendus dès aujourd'hui !","par":"Contactez-nous et un membre de notre équipe vous contactera dans les plus brefs délais pour organiser un appel. Laissez-nous faire savoir s'il y a des questions dont vous aimeriez discuter.","ctaBookCall":"Réservez un appel","ctaDemo":"Demander une démo","ctaPricing":"Découvrir nos forfaits"},"translations":{"js":"audience-campaigns","en":"audience-campaigns","fr":"fr/campagnes-daudience","es":"es/campanas-basadas-en-la-audiencia","de":"de/zielgruppenbasierte-kampagnen"}},"l":"fr"}},"staticQueryHashes":["2017790678","2664677176","2769530613","3518487887","4176466004","957751960"],"slicesMap":{}}