Toronto Billboards

Billboard and Out-of-Home Advertising in Toronto

Looking to advertise in Toronto? Unlock targeted advertising opportunities with Broadsign's curated billboard and OOH inventory packages. Reach your audience wherever they are with inventory strategically placed to target specific venue types, locations, and points of interest throughout Toronto.

Unlock advertising opportunities in Toronto

As Canada's largest media market, Toronto offers unparalleled opportunities for out-of-home and billboard advertising to a large and diverse audience.

Demographics & Diversity

Toronto's diverse demographics create a vibrant mix of cultures, backgrounds, and lifestyles, offering advertisers opportunities to connect with a wide range of consumers.

  • Over 2.9 million people and around 1.2 million households within city limits
  • One of the most multicultural cities in the world, with over 250 distinct ethnic groups represented
  • Average age of 40 years old, with a fairly even gender distribution

Income & Education

The population's strong income levels and high education rates make Toronto an ideal market to target desirable demographics.

  • Average household income over $110,000
  • Over 50% of Torontonians have post-secondary education, with nearly 30% holding a bachelor's degree or higher
  • Toronto's economy is diversified across sectors like finance, technology, healthcare, and education

Transportation & Travel

Toronto's extensive transit network caters to a diverse and mobile audience, creating strong opportunities for advertisers to connect with on-the-go consumers.

  • 2 airports, including the Toronto Pearson International Airport, one of the busiest airports in North America
  • Nearly 1.2 million workers commute into Toronto daily
  • 3 subway lines and nearly 70 stations
  • Over 27 million tourists visit the city each year

Looking to advertise in Toronto?

Explore digital OOH inventory packages for top audience segments in Toronto

See our curated billboard and screen packages tailored for specific audiences around top advertising verticals in Toronto. Each package includes diverse environments, venue types, and demographics to boost brand visibility.

Explore our inventory packages

Types of billboards and OOH formats in Toronto

Outdoor

Billboards
Urban Panels
Av. CPM
$4.8
$5.3
Potential daily impressions per screen
+300k
+190k
Common sizing
20ft x 60ft14ft x 48ft
4ft x 6ft10ft x 8ft8ft x 16ft

Transit

Subway
Train Stations
Av. CPM
$3.6
$5.3
Potential daily impressions per screen
+300k
+440k
Common sizing
2ft x 2ft
5ft x 3ft

Retail

Malls
Grocery
Av. CPM
$6.9
$1.6
Potential daily impressions per screen
+80k
+110k
Common sizing
4ft x 6ft10ft x 8ft
4ft x 6ft2ft x 4ft2ft x 2ft

Place-Based

Office Buildings
Colleges
Hotels
Av. CPM
$6.5
$4.8
$7.8
Potential daily impressions per screen
+50k
+140k
+125k
Common sizing
4ft x 6ft
4ft x 6ft10ft x 8ft8ft x 16ft
4ft x 6ft2ft x 2ft

Get started with billboard and OOH advertising!

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