Inventory Packages

Travel & tourism

Boost awareness for destinations and local businesses with regional-specific content, delivering DOOH ads in areas with a high concentration of target audiences and adapting messaging based on screen location.

Explore our Travel & Tourism package

Audience Segment

Travel Intenders

Points of Interest

Airports, Premium lounges, Luxury retail stores

Dayparts

Commute to work
Work business hours

Venue Types

Audience: All screens that index against the intended audience
Place-based: Airports and airport lounges
Outdoor: In proximity and/or on cardinal path to airport

Moments

Play relevant ads based on financial and weather conditions, such as desirable destination weather, a convenient currency rate, or poor local weather.

Discover our "Travel & Tourism" audience segments

Category

Description

Business Travelers

Business Travellers are predominantly 25-54 years old. They are always on the road and dining out with clients and partners. Their average household income is $75k+.

Vacationers

Vacationers span an extensive age range, and their average household income is $60K+. They are working professionals with a fair amount of disposable income, looking for a change in pace from their normal 9-5 workday and workout routine.

Commuters

Commuters are predominantly 25-54 years old. They're working 9-5 and are often cost-conscious individuals. Their average household income is $40k+.

Cruise Travelers

Cruise Travellers are predominantly 25-54 years old. They are typically working professionals with an above-average household income, who often enjoy an extended time away from the normal routine.

Road Trippers

Road Trippers tend to be young and adventurous working professionals with above-average household incomes. They usually manage their trips and navigation with the help of travel apps. They enjoy eating out at well-reviewed places and streaming music for entertainment while out and about.

Travel Shoppers

Travel Shoppers are often 25-34-year-old working professionals or 55+ retirees with household incomes over $75k+. They research prospective destinations with the help of travel apps and shop around using comparison tools, package travel sites, and options via their preferred airline apps that offer frequent flier miles.

Cruise Shoppers

Cruise Shoppers are often 25-34-year-old working professionals or 55+ retirees with household incomes over $75k+. They research prospective destinations with the help of travel apps and shop around using comparison tools, package travel sites, and options via their preferred airline apps that offer frequent flier miles.

Flight Shoppers

Flight Shoppers are often 25-34-year-old working professionals or 55+ retirees with household incomes over $75k+. They research prospective destinations with the help of travel apps and shop around using comparison tools, package travel sites, and options via their preferred airline apps that offer frequent flier miles.

Hotel Shoppers

Hotel Shoppers are often 25-34-year-old working professionals or 55+ retirees with household incomes over $60k+. They use apps to shop for different accommodations with a range of amenities and options and may compare those with their preferred hotel app that earn them loyalty points.

Rental Car Shoppers

Rental Car Shoppers are predominantly 25-34-year-old working professionals with a household income greater than $100k+. They want the freedom and flexibility to travel and explore on their preferred itinerary and often earn frequent flier miles with their airlines or specific rental companies.

Build your own custom package

Work with our marketplace team to build your personal custom package based on your advertising strategy and key campaign objectives.

Drive brand awareness for airlines, hotels, destinations, and more!

Place DOOH ads in key locations where audiences are thinking about travel
Stay top-of-mind as consumers move from the awareness to the decision-making stage
Showcase seasonal promotions by customizing messaging based on certain times of the year, like winter break