Quinn Mason

Quinn is a seasoned freelance writer with extensive experience and expertise in the out-of-home advertising space. She has been a regular contributor to Broadsign since 2021, delivering insightful content that captures the nuances and innovations of the industry.

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How to use digital signage to enhance the in-person shopping experience: Best practices & revenue-driving tips

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Retail media networks 101: What they are & why they matter

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3 reasons why you should combine digital OOH and mobile advertising for maximum impact

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How to measure ROI in OOH advertising: Methods and strategies for accurate attribution

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Boost consumer engagement and measure OOH ad exposure with dynamic QR codes

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Understanding (D)OOH metrics: How to measure the success of out-of-home advertising

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DOOH impression multiplier: What it is and how it enhances digital out-of-home ad measurement

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Screenverse and Broadsign partner to maximize programmatic digital out-of-home opportunities

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Why in-store media is essential for forward-thinking retail media strategies

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How much does a billboard cost?

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What is programmatic digital out-of-home (pDOOH)?

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What is out-of-home (OOH) advertising? A beginner’s guide for marketers and media buyers

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Strategies for increasing static out-of-home (OOH) ad revenue in 2024: An actionable guide for media owners

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Broadsign renews SOC 2® Type 2 compliance: Here’s why it matters

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Level up your March Madness marketing game: Digital out-of-home strategies for advertisers

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